Thanks to Tom Taylor, whose newsletter steered me to this post from Web consultant Mel Taylor (no relation), who tells about the San Diego Union-Tribune’s new new-music Website. He says:
TV and Newspaper are getting into the local, online music space in a substantial way. Why? Maybe there’s a hole in most markets for a local online music community complete with streaming, mp3 downloads, event calenders, message boards, social networking, and podcasts. Now imagine that effort being supported by the power a traditional media company; driving offline to online. Radio should really own this space, especially if it’s a 18-34 targetted rock format.
Ya think? If you’re a outside-looking-in radio guy, this is one of those especially maddening news items. Sitting here fuming, I wondered what’s shaking in my most recent former hometown, Seattle, which has a fair new-musical reputation. I looked around and made a list of links for your perusal. Some good news; but I’d have to say, no radio station in Seattle really “owns this space.” The local music space. Another hole in the market. What about your hometown?
Links: KEXP-FM | Giant Radio | The Crocodile | The End
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