This is from Tom Taylor’s Radio-Info.com newsletter, issue of today:

At Edison Research, it’s time for Christmas music (testing). This is an update of the 600-title national test they did in 2004, which Edison says “found that listeners had very strong preferences in the Christmas music they liked and did not, preferences that in many cases did not coincide with the songs or versions of songs most-played nationally.” It says that test also identified “secret weapon songs.”

Now, I ask ya…

LINK:  Subscribe to Tom here.


SPEAK / ADD YOUR COMMENT
Comments are moderated.

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Return to Top

RADIO SCIENCE, OR, HOW GOOFY CAN YOU GET?

Posted on 10.25.07 to Radio Biz, music, ratings. Subscribe to follow comments on this post. No comments yet. Add your thoughts or trackback from your own site.

RADIO GUY GALLERY


hertzsketch1
Heinrich Hertz's experiments proved the existence of electromagnetic radiation. Cycles-per-second, the standard measure of radio wave frequency, was named for him. He died in 1894, at 37. Wikipedia: Hertz

RADIO GUY GALLERY


STERN-3
What do you do with a problem like Howard? After decades of profits and FCC indecency fines as routine budget items, Howard Stern, king of all pottymouth radio guys, followed his enabler Mel Karmazin to Sirius Satellite Radio, leaving CBS to make up a hundred million in revenue (They sold stations) and fill the void for the half of Howard's loyal audience who didn't choose to buy a new radio and pay fifteen bucks a month for a few more, ranker epithets.
Wikipedia: Stern

RADIO GUY GALLERY


PALEY-S
CBS might have become the Cigar Broadcasting System. William S. Paley was the scion of the family business. In 1927, his cigar tycoon dad, Samuel, bought the struggling network of early radio stations from a group of poor schlumps who were trying to – would you believe: sell programming to radio stations! Every syndicator since has had to relearn that this doesn't work. Bill and his dad figured out the right business model -- you sell commercials to advertisers, and give the programs to stations. Got it?
Wikipedia: Paley
zenithfloor

ON AIR / LATEST POSTS

grundig