The radio trade press was full of praise for the San Diego radio stations as the awful Southern California wildfires ebbed. As always — well, as most of the time — local radio managers rose to the challenge and turned their stations from music/talk money machines into real-time information helpers for their city. Clear Channel, the Big Dog of corporate radio operators, simulcast its news station on all its five or so other radio stations. Another station, an FM alternative music station, even turned off its own programming and its transmitter over to public station KPBS, which had lost its own transmitter to the fires, for the duration. Smart move, though it was an open admission that it was incapable of anything but jukeboxing. Nevertheless, the station got raves from the radio biz for its selflessness in the face of imminent apocalypse. There were probably other stations that performed well under fire, and probably others that stood there with their hands in their pockets. But it would be ungenerous in the extreme not to join the applause for those who did what they were supposed to do. Good job, people.


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FIRE HEROES.

RADIO GUY GALLERY


hertzsketch1
Heinrich Hertz's experiments proved the existence of electromagnetic radiation. Cycles-per-second, the standard measure of radio wave frequency, was named for him. He died in 1894, at 37. Wikipedia: Hertz

RADIO GUY GALLERY


STERN-3
What do you do with a problem like Howard? After decades of profits and FCC indecency fines as routine budget items, Howard Stern, king of all pottymouth radio guys, followed his enabler Mel Karmazin to Sirius Satellite Radio, leaving CBS to make up a hundred million in revenue (They sold stations) and fill the void for the half of Howard's loyal audience who didn't choose to buy a new radio and pay fifteen bucks a month for a few more, ranker epithets.
Wikipedia: Stern

RADIO GUY GALLERY


PALEY-S
CBS might have become the Cigar Broadcasting System. William S. Paley was the scion of the family business. In 1927, his cigar tycoon dad, Samuel, bought the struggling network of early radio stations from a group of poor schlumps who were trying to – would you believe: sell programming to radio stations! Every syndicator since has had to relearn that this doesn't work. Bill and his dad figured out the right business model -- you sell commercials to advertisers, and give the programs to stations. Got it?
Wikipedia: Paley
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