I’m still mad about the half-assed attempt you guys made on Washington Post Radio. (See previous post for details and links.) In retrospect, it sounds like one of those enterprises nobody but the guys at the top wanted. And they didn’t want it enough. It sounded unfocused, and nobody got around to really troubleshooting. Putting the resources of a great newspaper on daily news radio sounds like a great idea. Sounds to me like nobody at Bonneville really wanted to try to teach the Post how…and nobody at the Post saw the potential in giving the paper a voice. You have to earn your audience these days, no matter how big a deal you are. Great news radio is being done. BBC, for one. It could be done here, and for not a lot extra, with the right coach. Who’ll step up to the plate?


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AND ANOTHER THING, WASH POST, BONNEVILLE…

Posted on 08.30.07 to money, talk. Subscribe to follow comments on this post. No comments yet. Add your thoughts or trackback from your own site.

RADIO GUY GALLERY


hertzsketch1
Heinrich Hertz's experiments proved the existence of electromagnetic radiation. Cycles-per-second, the standard measure of radio wave frequency, was named for him. He died in 1894, at 37. Wikipedia: Hertz

RADIO GUY GALLERY


STERN-3
What do you do with a problem like Howard? After decades of profits and FCC indecency fines as routine budget items, Howard Stern, king of all pottymouth radio guys, followed his enabler Mel Karmazin to Sirius Satellite Radio, leaving CBS to make up a hundred million in revenue (They sold stations) and fill the void for the half of Howard's loyal audience who didn't choose to buy a new radio and pay fifteen bucks a month for a few more, ranker epithets.
Wikipedia: Stern

RADIO GUY GALLERY


PALEY-S
CBS might have become the Cigar Broadcasting System. William S. Paley was the scion of the family business. In 1927, his cigar tycoon dad, Samuel, bought the struggling network of early radio stations from a group of poor schlumps who were trying to – would you believe: sell programming to radio stations! Every syndicator since has had to relearn that this doesn't work. Bill and his dad figured out the right business model -- you sell commercials to advertisers, and give the programs to stations. Got it?
Wikipedia: Paley
zenithfloor

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